Location

7 Chapel Street, Port Augusta, SA, 5700

Phone

08 8642 2766

Eyewear

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We offer an extensive range of frames and lenses to suit any need. From our premium brands right through to our budget and kids options, we can match you to a frame that suits your own unique personality and style. All eyewear purchases come with a free cleaning kit and we invite all customers to visit us for complimentary cleaning and servicing of your glasses at any time.

domani-eyewear

Domani

Domani Eyeware began in Australia in 1992 and has since grown into an internationally recognised brand. Designs in the Domani Eyewear Collection mirror Australia’s contrasting colours in people and landscape. A melting pot of colour, cultures, determination, energy and talent that provides generously to the world of fashion.

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Dana Buchman

One of the most widely distributed designer labels in America, known for elegance and timeless sophistication, the Dana Buchman collection has progressive, friendly shapes with tasteful jewellery details, a color palette imagined by Dana Buchman, and elegant animal patterns and textures.

The Dana Buchman eyewear collection is targeted at women who want feminine style, sophistication and fashionable modern designs in their vision wear.

Frame designs are modern, sophisticated silhouettes in rich materials and colours, including shades of wine, brown and sophisticated gold

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Koali

For more than 130 years, the Morel company has embodied the know-how of the French eyewear industry, carefully following the traditions and respecting the values of Jules Morel, its founder. The koali Prescription eyewear and sunglasses range for women is inspired by the living world: creative, discreet products in exclusive and unusual color combinations.

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Lightec

Morel is recognized worldwide for its design and expertise in eyewear. After 2 Silmo d’Or in 2008 and 2009, Morel won the two most prestigious international design awards in 2017: the RED DOT AWARD and the IF DESIGN AWARD. Valérie Prillard’s talents, in charge of the prototype workshop, were also honored: in 2015, she became the first woman to obtain the title of Best Worker in France in the category of eyewear craftsmanship.

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Prodesign

For more than 40 years we have created beautiful eyewear with a clean-cut Scandinavian feel. Drawing on our Danish heritage we design innovative eyewear with a close-knit relationship between functionality and visual expression. It is all about creating that perfect match, which makes you feel as good as you look.
We were founded in 1973 by opticians and our longstanding cooperation with the optical trade gives us in-depth knowledge of both the opticians’ profession and retail sector conditions. This enables us to build strong relations with our customers, based on ‘face-friendly’ eyewear, efficient logistics and reliable after-sales service.

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Oga

Morel is recognized worldwide for its design and expertise in eyewear. After 2 Silmo d’Or in 2008 and 2009, Morel won the two most prestigious international design awards in 2017: the RED DOT AWARD and the IF DESIGN AWARD. Valérie Prillard’s talents, in charge of the prototype workshop, were also honored: in 2015, she became the first woman to obtain the title of Best Worker in France in the category of eyewear craftsmanship.

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Timex

Tough enough to be called Timex, but hip enough for active young adults, the TMX collection infuses sports styling with high-energy shapes and colours for the complete urban look. Moulded rubber temple tip accents provide ultra-smooth comfort and cutting-edge detail.

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TMX

The time for TMX is now!
From the court to the classroom, this guy needs an adrenaline charged style to match his lifestyle. He has a certain look in mind when he enters the store – it has an edge and high octane quality to it – make sure TMX is there to fill his needs. Target market: Pre-teens & young adults, ages 8-25. Profile: He moves fast… from class to the big game to hanging with the guys, he’s always on the go. Differentiation: Energetic, affordable and sport inspired shapes.

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WOOW

WOOW was created as a collection under Face à Face, and has now grown into a strong individual brand for the young and bold. Between traditional style and casual fashion, chick and off-beat with a trendy London feel, the WOOW style will speak to all with a sense of humor.

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FACE À FACE

FACE À FACE was created in 1995 by Pascal Jaulent and Nadine Roth as a French eyewear design company, based on modernity and creativity without compromise. FACE À FACE is fabulous and French, high end, rich in color and expression.

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Calvin Klein

CALVIN KLEIN Eyewear features a broad access commercial line offering fashionable frames in classic silhouettes and distinctive color palettes. There is a strong correlation between design and price point within each tier of the CALVIN KLEIN collection enabling us to reach a wide demographic.

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Bill Bass

Since it’s inception in Melbourne, Victoria over 25 Years ago Bill Bass has kept its original philosophy of producing outstanding quality frames at affordable prices for the Australian and New Zealand consumer. In the pursuit of quality and affordability, Bill Bass sources the finest manufacturing techniques and highest quality materials from all over the world to produce outstanding optical frames.

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Sceats

Our philosophy at Sceats extends beyond fashion trends. We believe fashion’s evolution comes from being excited by change, inspired by fresh original designs and most importantly having a passion for quality. We achieve this quality with meticulous craftsmanship during every stage of the manufacturing process. Each step of production is completed by hand using only the highest quality materials and components available to us from around the world.

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Dirty Dog

Dirty Dog Eyewear draws upon an active engagement in the world of sports for inspiration. Function drives our design. The aesthetic is based on concrete wearability, comfort, lightness and responsiveness to the demands of daily life and sports performance. The design philosophy fuses function with attitude.

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Flexon

Since its launch in 1988, Flexon has changed the world of eyewear with its unique attributes, utilizing Japanese materials and technology. Through the years many have tried to copy it, but Flexon is and will always remain the leader.

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Nike

The latest development in the evolution of optical eyewear. Lightweight and flexible to keep you moving quickly from sport to life and back again.

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Lacoste

The Lacoste legend was born in 1933, when Rene Lacoste revolutionized men’s fashion replacing the classical woven fabric, long sleeved and starched shirts on the courts, by what has now become the classic Lacoste polo shirt. The Lacoste art of living expresses itself today through a large collection of apparel for men, women and children, footwear, fragrances, leather goods, eyewear, watches, belts, home-textiles and mobile phones. More than 75 years after its creation, Lacoste has become a lifestyle brand which exemplifies elegance and comfort.

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Paparazzi

Paparazzi frames are built to last. Designed with solid spring hinges and individually manufactured using superior calibre materials; Paparazzi stands up to the toughest treatment. Focusing on durability, these spectacle frames represent excellent value.

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Stepper

When a frame is recognised as a ‘STEPPER’ before you even see the logo, you realise there is a true design DNA in the brand. With up to 150 new styles launched every year, it takes a team of skilled frame designers to keep delivering truly outstanding designs that look as good on as they feel.

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Auraflex

Expressive and vivid, the Aura eyewear collection is the definition of style. Aura is guaranteed to amaze with unique designs and state-of-the-art technology. Fashion and functionality combine with sensible pricing. You’ll want more than just a single pair!

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Gemini

The Gemini Collection boasts uncompromising quality and value. The perfect choice for the customer seeking well priced, quality spectacle frames. Gemini Essential’s classic designs are an ideal answer to those customers seeking a value for money solution to their prescription eyewear needs. A compact range of quality eyewear makes the choice easy.

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Convertibles

The Convertibles range sets the standard for contemporary, functional eyewear. With the latest in sophisticated design fused with cutting edge technology, style and comfort meet with the ultimate in UV protection. Converting your eyewear to sunglasses easily, simply attach the sunglass clip on to your spectacle frame.

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Morrissey

Fusing sexy and sophisticated chic, Morrissey states that the brand is about ‘celebrating life to the full’. Morrissey believes people wear his sunglasses to feel like a rock star, not to keep the sun from their eyes. The handmade Morrissey eyewear collection has unisex appeal, “It’s less about age and more about attitude".

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Oroton

Synonymous with accessible luxury, casual glamour and an ineffably Australian appreciation for the good life, Oroton is the preeminent luxury lifestyle brand in Australia. Founded in Sydney in 1938 by a gentleman called Boyd Lane, the company began as an importer of luxurious European textiles for the emerging Australian fashion industry. From the very beginning the company, then known simply as Boyd Lane & Co, believed in quality, working to source the best products from around the world.

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Van Staveren

Van Staveren Eyewear was established in 2002 by brothers Mark and John Van Staveren. As second generation eyewear professionals, eyewear is in their blood. They are passionate about creating honest and lasting relationships with independent Australian Optometrists.

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Marc Vincent

Van Staveren Eyewear was established in 2002 by brothers Mark and John Van Staveren. As second generation eyewear professionals, eyewear is in their blood. They are passionate about creating honest and lasting relationships with independent Australian Optometrists.

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Zac Posen

Zac Posen launched his namesake label at the age of 21. In February 2002, he debuted his ready-to-wear collection in New York City.  The presentation captured the attention of key fashion editors and retailers, signaling the presence of a new force within international fashion.  Following the success of this presentation, Posen quickly established his design studio in Tribeca. Since this date, Zac Posen has remained committed to his vision of artfully crafted, innovative ready-to-wear for women worldwide. His strong, feminine aesthetic has become a favorite of style leaders.